Web design encompasses the creation and maintenance of a website, inclusive of the layout, user interface, text, and graphics. With about half of the world’s population being able to access the internet, websites have become indispensable tools for increasing visibility and getting information out to potential customers. Compared to other forms of advertisement, like print…
SEO, PPC, SMM, and Other Abbreviations You Should Know
If you work as a marketer or are well-versed in online marketing, there are several digital marketing terms, presented as abbreviations, that you’ve had to become familiar with. If you’re fairly new to the game, knowing what several key terms and abbreviations are will make your life much easier. There are so many terms to…
Four Different Kinds of Blog Articles and When to Unleash Them
The burgeoning of the internet brought with it the blog. “Blog” is simply an abbreviation for “weblog.” Businesses post blogs on their websites not only to provide more education about their product or service, but also to drive traffic to their sites via keywords. Therefore, creating an article for a business blog is similar to writing an essay.